Responsible for planning and execution of paid marketing campaigns to drive customer acquisition and conversions on our website through Google Ads and other advertising networks
Conduct keyword research and optimize the campaigns for maximum performance
Research and analyse competitor s Ads and bid rates
Optimize the ad copy and landing pages for maximum conversion
Implement A/B testing to continuously improve ROI
Identify trends and insights and optimize spend and performance based on the insights.
Measure and report performance of all marketing campaigns and assess against goals.
Own, drive, and responsible for key marketing efficiency metrics such as CAC, LTV, and ROAS
Stay up to date with industry trends and developments in search engine marketing, digital marketing as well as consumer behaviour and recommend improvements
Total Experience :
2 - 4 years
Location of the Job :
Noida, Uttar Pradesh
Key Skills :
PPC,Google Ads,Facebook Ads,CTR,Remarketing,CPM,split testinganalyse,Adword,AdWords,Remarketing Campaigns,Ppc Campaigns,CPC,Ppc Marketing
Department / Functional Area :
Marketing & Communication
Educational Qualification Required :
UG : Any Graduate
PG : Any Postgraduate
Salary Offered :
₹ 2,00,000 - 3,00,000 P.A
Technical Expertise :
-Min 3 year experience
-excellent in paid campaigns
-running ads over ad networks with rapid changes
-good in analytics
-experience in running ads(Facebook ad, shopping ad, Google ad)
Others :